John Sviokla
Designing Your Customer’s Decisions
There is a vital lesson buried in the August 19, 2009 Jet Blue announcement that they were suspending sales of the $599.00 "All You Can...
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John Sviokla
Marketing Remix (with Antony Paoni)
It has been reported that Wal-Mart, which represents almost two percent of the Gross Domestic Product of the United States, is "afraid"...
John Sviokla
Why Every Firm Can Learn From Facebook's Stumble
When you share information on a social site: Who owns the content? Who controls it? This is a very complex and interesting question at...
John Sviokla
Real Time Brand Management
On March 13, a Virgin America flight from Los Angeles to New York was diverted from John F. Kennedy International Airport to Stewart...
John Sviokla
How to Make Decision Making More Adaptable with Layers
Co-authored with Chris Curran Never before has such a mass of data existed. Needless to say, all this information complicates the...
John Sviokla
High Frequency Trading – or “place” really matters when you’re working at the speed of light!
Office space near the Chicago exchanges goes for $2,000 per month for six square feet - because high frequency trading firms want to be...
John Sviokla
Designing Your Customer’s Decisions
There is a vital lesson buried in the August 19, 2009 Jet Blue announcement that they were suspending sales of the $599.00 "All You Can...
John Sviokla
What You Can Learn from Yahoo!’s Fumble
Technorati Tags: strategy,design,competition As far as I can tell Yahoo! did a lease/sale deal with Microsoft, thereby exiting the...
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